Welcome to the July 2019 version of #AuthorToolboxBlogHop organized by the amazing Raimey Gallant. To join or just enjoy all the great ideas you'll discover on this tour, find the entire list of participants here.
I shared in last month's Toolbox that I was having my knee replaced a few days after the hop. All went well and recovery is going smoothly and ahead of schedule. That doesn't mean I'm out jogging around the neighborhood yet, but I'm happy with the progress. On the not so good side, I can't sit at my desk for extended periods of time because my knee swells no matter how I try to prop it up and ice. So my writing progress on my current WIP is slower than I'd like.
My contribution to the Toolbox this month is likely a familiar craft item that all of us have dealt with throughout our careers. I received a contract for my 23rd romance novel from the small press who have published all my romance novels. Each time I receive a contract, my publisher asks me for a blurb, a short excerpt to share on their website, and a one-liner or a logline. Some authors call it the 'elevator pitch', meaning it can be shared at short notice. Even after 23 novels, I revert to a formula to create my loglines. Here are the two I use most often.
When __________ happens to ____________ (he/she/they) must ___________ or face ___________.
When situation happens, protagonist must act to defeat antagonist and prevent disaster.
The five things I figure out before I write the logline are:
Situation, protagonist, the action, the antagonist, and the disaster. Once I am satisfied with the logline, I can use that same sentence and expand it into the back cover blurb. Each of those five things can be expanded to a few sentences or combined into short paragraphs.
Do you use another formula for your loglines? Do you find them easy or do they drive you crazy?