I recently shared some of the information my friends brought back from the RWA national conference about trends. As many of you agreed, no one can really predict trends in book buying though many people try. One of the interesting tidbits shared by editors and agents is the way we label books.
When pitching a book to an editor or agent or when marketing it after its published, it really helps to label the book and slot it into a genre or a combination genre. My books are traditional epic or high fantasy. My romances are fantasy romance and science fiction romances. Some people would label those books under the big umbrella of speculative or even paranormal romances.
It's possible that some trends that are dwindling in popularity are really only in need of a new label. I mentioned that the dystopian genre is no longer as popular (according to the 'experts') but calling it science fiction might work. Paranormal should have a more specific genre label to garner interest such as shape-shifter or time-travel.
Remember those brief years of chick-lit popularity. Most people will tell you its over but actually it's now better described as 'first-job' or 'first-love' fiction. That odd category named New Adult might also fall into that genre. Whatever the heck it is. Know where the most New Adult is selling? In the iTunes bookstore.
One last thing shared about trends it the desire of publishers to contract series. They're thrilled when an author has an entire series planned or even better, already written. They've come around to what small publishers have been doing and that is doing a quick release of subsequent books in a series instead of making readers wait an entire year.
What do you think? Are some genres just getting new labels rather than losing their popularity? Do you read or write in series? How long is too long between the release of books in a series? Do you know that today is National Left-Handers Day? Or as we like to tell my left-handed stepson, wrong-handed day.